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Content Manager

Pragati Creations Pune

Job Type

Full Time

About the Role

Our growing company is in need of an experienced and ambitious Content Manager to oversee development, execution and delivery of digital and print content across all our channels. You will play a key role in the success of our inbound and outbound marketing campaigns. The ideal candidate should know how to apply data analytics to personalize and optimize content. The Content Manager will manage an expanding team of Content Strategists, interact with C-level team members and build new opportunities across our client engagements. The Content Manager will be a solid leader, clear communicator and possess great analytical skills. The contend manager will be directly working with communications department and will report to company CEO. The Key responsibilities include:
Plan and execute a content strategy that drives high engagement
Serve as editor-in-chief for all content to ensure quality, clarity and consistency
Collect, monitor and analyze social and website metrics, and make improvements accordingly
Stay updated on industry trends and adjust the content strategy as needed
Collaborate with brand, product and sales managers to create promotional concepts
Manage the distribution of content across all channels

Requirements

  • Leading a team of writers and overseeing content creation for the Pragati Creations's website.

  • Researching and sourcing content for the Pragati Creations's website. Targeting a specific set of keywords for all the articles written and published.

  • Monitoring the competition's online activities.

 

Educational Qualifications & Experience:

  • Master’s Degree preferred

  • Understanding of content marketing tactics, such as SEO, digital advertising and social media marketing

  • Demonstrated ability to lead content marketing campaigns

  • Strong Google Analytics, WordPress and Adobe Acrobat/Illustrator skills

  • Excellent written and verbal communication skills

  • 2+ years of experience in Content Marketing

About the Company

At Pragati Creations, we believe Health is a composite function of one's physical, spiritual, economical and social well-being.

Pragati Creations is a team of dedicated professionals. We all are committed to social welfare and development of communities through health, prosperity and spiritual wellness.

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